Brand redesign for voltstorage based on their new brand strategy and market positioning. We conducted several workshops with the management board, leading to the design of the current brand, guidelines, and web presence. Founded in 2016, Munich’s medium-sized company volt storage is the technological world market leader for ecological redox flow and iron salt batteries. voltstorage is at a turning point in several respects and needs to be perceived as more significant, rational, serious, relevant, innovative and sustainable by its key stakeholder groups.